MARKETING EXPERTISE

CUSTOMIZED FOR SMALL BIZ AND START-UPS

SMB
Small businesses often do not get the attention or resources to take advantage of marketing opportunities. Here at Katal we start with strategy first: understanding your customer, your business objectives and outlook, and then we look at what tools will best serve you – whether that’s digital, communications (PR), or more traditional channels – and make sure we match and measure our success hand in hand with yours.

SMB over hurdles

THE MARKETING POWER YOU NEED TO OVERCOME YOUR CHALLENGES

Some of the most exciting opportunities and biggest challenges go hand in hand. For start-ups and small business owners, this is your every day reality. You have nothing but runway ahead of you, and, yet there are a few potholes in your way. Perhaps you don’t know how to most effectively spend your marketing budget or where/how to best reach your customers. You may be having trouble clearly & simply identifying why you’re unique or relevant. Maybe you’re early in your product development and looking to leverage behavioral marketing in your technology (even better). Whatever stage you are at, however big the pothole, we’d love to solve your problems with you. It takes a village to raise a child, why wouldn’t it take a team to make a company successful?

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ACCELERATE YOUR BUSINESS TO MARKET

We’re passionate about making ideas happen, that’s why we love working with small businesses and start ups to solve your unique problems. Your business deserves to be in the limelight. Check out our capabilities for small business and start ups to make sure you get there. Contact us to make it happen.

Ideation
Strategy
Execution
  • Brand Development & Concepting
    • Defining the brand framework:
      • Visual Identity
      • Brand Voice
      • Brand Tenants
      • Competitive Positioning
      • Naming
      • Digital Branding
      • Customer Experience & Journey
      • Internal / HR
      • Team Branding: Customer Service, Brand Ambassadors, & More
      • Sensory Branding
  • Product Development & Research
    • Marketing Integration
    • Market Research
    • Industry Analysis
    • Branding
  • Campaign Development
    • Market Research
    • Launch or Go to Market Strategy
    • Messaging & Communications Framework
      • Consumer
      • Corporate
    • Digital
      • Social
      • Mobile
      • Web
      • Content
      • SEO
    • Communications
    • Integrated Marketing Planning
  • DIGITAL MARKETING
    • Social
      • Setup and Infrastructure
      • Listening
      • Community Management
      • Channel Growth & Management
      • Promotions
      • Advertising
    • Web
      • Campaign deployment
      • Website development
      • Online partnerships
    • Content
      • Digital
      • Written
      • Visual
      • Video
      • B2B
      • Earned Media
      • Blogging
    • Advertising
      • Social
      • Online
      • Mobile
    • SEO
      • Audit
      • Content Generation
    • Communications
      • PR
      • Events
      • Crisis Management
      • Media Training
      • Internal Marketing
      • Team Training & Branding Programs
      • Social Media Training
      • Copywriting
      • Conferences, Speaking Engagements
    • Traditional
      • Campaign Extensions: Media Buying, Content Distribution
    • Promotions
      • Online: Social, Web or Mobile based
      • Offline
    • Technology Development
      • Web
      • Mobile
      • Social

Ready to talk or tell us about your challenges? Contact us.

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Need help making your ideas a reality? Check out our technology development services.